Mecca Teacher Resource Center
PR Specialist - March 2019-June 2019
Goal
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The Teacher Resource Center was underutilized by nontraditional teachers (homeschool, camps, church groups, girl scouts/boy scouts troops).
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Our goal was to help nontraditional teachers understand what MECCA is and feel comfortable using the resource.
Open House
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To get started, we created a contact list full of nontraditional teachers from the Eugene and Springfield area.
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In order to build new relationships, clarify the purpose of the teacher resource center, and create excitement for the 2019 summer programs, we planned and hosted a open house located in the teacher resource center.
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We sent an invitation to our contact list and then created an infographic to help navigate the shopping experience.
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Outcome
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Out of the 15 guests invited, 10 attended the open house.
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100% of the guests replied that they were excited about MECCA and would return in the future.
